Food safety is a growing global concern; specifically so in Ghana. Unfortunately, farmers and consumers in Ghana find it challenging to identify genuine farm inputs and quality food produce. This is due to poor traceability systems in the agricultural sector. The current situation gives rise to a mired of food safety related issues.

Fake farm inputs threaten both the quality and safety of agricultural produce, as well as the health of the direct user. Contaminated produce frequently makes its way onto the Ghanaian market where consumers struggle to verify the genuineness and source of products.

According to CropLife 2016 annual report, the bans on the export of crops treated with counterfeit pesticides has resulted in economic risks to the national economy. There are also environmental risks such as the gradual degradation of lands, mineral resources and water bodies.

QualiTrace focuses its attention on ensuring farmers and consumers can independently verify the wholesomeness and origin of a product before purchase, thereby eliminating these risks.